The Rolex GMT-Master II reference 116710BLNR, affectionately nicknamed the “Batman” due to its distinctive blue and black Cerachrom bezel, has achieved legendary status in the watch world. Its popularity is undeniable, and the question hanging over collectors' heads is: will Rolex discontinue the Batman? While there's no official announcement, the very real possibility, coupled with the watch's current sky-high resale value, fuels intense speculation and creates a fascinating case study in the dynamics of luxury watch desirability.
Currently, finding a new, unworn 116710BLNR at its original retail price is nearly impossible. The secondary market is flooded with pre-owned examples, all commanding prices significantly above their initial MSRP. This phenomenon isn't unique to the Batman; many highly sought-after Rolex models experience this inflated resale value. However, the Batman's premium is particularly noteworthy, showcasing the enduring allure and collectibility of this specific reference. The fact that even watches showing signs of wear sell for more than their original retail price speaks volumes about the demand and the potential for future scarcity.
This leads us to the central question: why the intense speculation about a potential discontinuation? Several factors contribute to this narrative. Firstly, Rolex operates under a veil of secrecy regarding its production plans. The company rarely announces discontinuations in advance, often leaving collectors to piece together clues from subtle shifts in availability and production changes. This lack of transparency naturally fuels speculation, and in the case of the Batman, the rumour mill has been particularly active.
Secondly, Rolex has a history of discontinuing popular models, often replacing them with updated versions. This is a key element of Rolex's strategy: maintaining a sense of exclusivity and desirability by constantly evolving its offerings. The introduction of the reference 126710BLRO – the “Pepsi” GMT-Master II with a red and blue bezel – and the subsequent introduction of the 126710BLNR, the successor to the 116710BLNR, provides a clear example of this strategy. While the 126710BLNR is the successor, the discontinuation of the 116710BLNR is not confirmed. This replacement model, while featuring improvements like the updated movement and Jubilee bracelet on some versions, also creates a sense of urgency around the older reference. Collectors often perceive the original as more classic and desirable, driving up its value.
116710 vs 126710: A Comparison
The shift from the 116710BLNR to the 126710BLNR represents a significant moment in the Batman's evolution. While both share the iconic blue and black bezel, there are key differences that contribute to the continued desirability of the older model.
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